McDonald's: Opening Zottegem
Working within an established design framework at Hannibal, I produced a diverse suite of social media videos for the grand opening of McDonald's Zottegem. The project involved adapting a predefined animation style to various assets while swapping copy and footage. The final delivery spanned the entire campaign lifecycle, including teasers, thematic brand pieces, and post-launch content.
Note:
This was a project as a motion designer at Hannibal Roeselare.
Multiple Video Types
Working within a predefined animation style established by the design team at Hannibal, I was responsible for the large-scale content production surrounding the grand opening of the new McDonald's location in Zottegem. This involved engineering and animating a diverse suite of social media videos utilizing varied copy and visual assets. The full delivery included strategic teaser videos, thematic brand pieces, and the initial post-launch campaign content.
