RenoForce
A character-driven motion project that brings the Renoforce mascot to life through dynamic pose exploration and custom behavior studies. The animated character was strategically integrated into a high-impact social media campaign to officially announce and drive engagement for the brand's new website launch.
Note:
This was a project as a motion designer at Hannibal Roeselare.
Mascotte Poses Animation
The objective was to bring the Renoforce mascot to life by animating it across several distinct and dynamic poses. This phase focused on motion exploration and character mechanics to develop unique behaviors that perfectly align with the mascot's personality and core brand identity.
Rebranding and Mascotte Announcement
This animated asset was then integrated into a high-impact social media announcement designed to officially launch the new website. By merging character motion with strategic promotional content, the final piece effectively drove engagement, introduced the fresh digital platform, and gave the brand a memorable, lively visual voice.
